What tools can help with prospecting?
Prospecting tools help identify and gather contact information for cold outreach. Different tools serve different needs.
B2B data platforms:
ZoomInfo: Large database, company and contact data, intent signals
Apollo: Contact data with built-in sequencing, popular with startups
Clearbit: Enrichment focused, strong API integration
Lusha: Browser extension approach, direct contact lookup
Professional network tools:
LinkedIn Sales Navigator: Search and filtering within LinkedIn's data, InMail credits
Email finding tools:
Hunter.io: Domain search and email verification
Snov.io: Email finder with verification
RocketReach: Contact lookup across platforms
Verification services:
ZeroBounce, NeverBounce, BriteVerify: Clean lists before sending
Selection criteria:
Data quality and accuracy rates
Compliance practices and documentation
Integration with your existing tools
Pricing model fit for your volume
Tools provide data, but you remain responsible for how you use it.
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