Does high reply rate equal good deliverability?

Myth: False. High reply rate indicates content resonates but does not equal good deliverability. You can have good engagement from those who receive mail while many others never see it due to filtering.

Reply rate from delivered messages differs from overall deliverability. High engagement among a filtered subset does not indicate broad **inbox placement**.

Monitor deliverability metrics independently from engagement. Both matter. Good engagement with poor deliverability still means many people never see your mail.