Are accessibility standards only for public sectors?
No, accessibility standards benefit everyone, not just public sector organizations. Commercial senders should follow WCAG guidelines because accessible email serves all recipients better.
Accessibility affects significant portions of any audience: people using screen readers, those with visual impairments, people with cognitive disabilities, and users in challenging viewing conditions (bright sunlight, small screens).
Beyond ethics, accessibility improves email performance. Practices that help screen readers also improve rendering when images are blocked. Accessible emails perform better across diverse conditions.
Was this answer helpful?
Thanks for your feedback!