How do you interpret mixed inbox results across providers?
Common patterns:
- Good at Gmail, bad at Microsoft (engagement vs IP focus)
- Good at consumer ISPs, bad at corporate (different policies)
- Good overall, bad at one provider (specific issue)
Analysis approach:
- Identify which providers have issues
- Research what those providers emphasize
- Check provider-specific tools (Postmaster, SNDS)
Provider priorities:
- Gmail: engagement, user behavior
- Microsoft: IP reputation, complaints
- Yahoo: complaint rates
- Corporate: policies, blocklists
Response:
- Provider-specific remediation
- May need different strategies per provider
- Different port authorities have different priorities. Understand each one.
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