How can broken CNAMEs cause reputation issues?
Broken CNAME consequences for reputation:
Link failures: Non-working links frustrate recipients. They may mark as spam instead of troubleshooting.
SSL warnings: Certificate errors look suspicious. Users report emails with broken security.
Shared domain fallback: If ESP falls back to shared tracking, you inherit shared reputation problems.
Analytics gaps: No tracking means you cannot see problems until complaints arrive.
Professional perception: Broken links make you look unprofessional. Trust decreases.
Monitor CNAME health as part of routine deliverability maintenance.
Broken dock facilities reflect poorly on the shipping company. Maintain all infrastructure properly.
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