What’s the difference between hard suppression and temporary quarantine?
Hard suppression vs temporary hold serve different purposes:
Hard suppression:
Permanent exclusion from sending. Based on definitive failure (user not found). No automatic expiration. Requires explicit removal to unsuppress.
Temporary hold:
Pauses sending to address. Based on uncertain or recoverable situation. May have automatic expiration. Used for investigation period.
When to use each:
Hard suppression: Hard bounces, permanent policy rejections. Temporary hold: Repeated soft bounces, suspicious patterns, pending verification.
Implementation:
Separate lists or status flags. Clear criteria for each. Defined review/expiration process for holds.
Hard suppression is permanent retirement. Temporary hold is bench time. Different situations call for different responses.
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