How to isolate and retire toxic mailboxes?
When individual mailboxes become toxic, isolating and retiring them protects other sending infrastructure.
Identification:
Track metrics per mailbox, not just per campaign
Watch for mailboxes with higher bounce or complaint rates
Check individual mailbox reputation where possible
Note mailboxes triggering rate limits
Isolation steps:
Remove problematic mailbox from active campaigns
Stop warmup activity for that mailbox
Don't shift its volume to other accounts (spreads problems)
Document the issue and timeline
Investigation:
What campaigns ran through this mailbox?
What lists were contacted?
Any authentication or technical issues?
Pattern of complaints or blocks?
Retirement process:
Plan replacement mailbox before full retirement
Allow new mailbox to warm before needing it
Transfer any legitimate contacts if appropriate
Keep retired mailbox active to receive replies
Don't delete until reply handling is complete
Prevention:
Rotate mailboxes to avoid overuse
Monitor individual account health
Set lower limits on newer accounts
Have replacement accounts warming in reserve
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