What is proof-of-consent tracking?

Proof-of-consent tracking documents how, when, and what consent was given. **GDPR** requires demonstrable consent with records showing: consent text displayed, timestamp, IP/device information, and specific permissions granted.

Implementation elements: capture forms record exact language shown to user, timestamps document when consent occurred, metadata includes device/location context, and versioning tracks consent form changes over time.

For email, this means: recording subscription source with full detail, maintaining consent records even after unsubscribe (for audit), and being able to prove any subscriber consented properly if questioned by regulators or individuals.