What are privacy audit tools?
Privacy audit tools assess compliance with regulations and policies. They scan: data collection practices, consent mechanisms, data storage, access controls, and documentation completeness. Output identifies gaps requiring remediation.
For email programs, audits assess: consent collection adequacy, preference management, data retention practices, **suppression list** handling, third-party data sharing, and documentation completeness.
Audit types: automated scanning (finding technical issues), questionnaire-based assessment (evaluating practices), and professional audits (expert evaluation). Regular auditing catches compliance drift before it becomes problematic.
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