What is a Creative Email Designer?

Creative Email Designers create visual email experiences. They design: templates, campaign layouts, mobile-responsive designs, and brand-consistent email aesthetics. They balance creativity against email client rendering constraints.

Deliverability relevance: design choices affect rendering and sometimes filtering. Heavy image reliance, certain CSS approaches, and layout decisions impact how emails display and occasionally trigger spam signals.

Designer-deliverability coordination: designers should understand rendering limitations across clients, image blocking default behaviors, and why certain design patterns cause problems. Deliverability input during design prevents post-creation fixes.