How can SMBs implement affordable awareness programs?
Free resources: CISA, SANS, and vendor free tiers provide training content. Open-source tools like Gophish enable **phishing** simulations without enterprise platform costs.
Prioritization: focus on highest-risk users first (finance, HR, executives), address most common threat types, and build program incrementally rather than attempting comprehensive coverage immediately.
Culture over tools: awareness culture matters more than platform sophistication. Regular discussions, shared examples, and leadership modeling can be effective without expensive platforms.
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