Is Gmail Postmaster reputation the same as inbox placement?
Myth: Postmaster reputation directly equals inbox placement rate.
Reality: They are related but not identical.
Postmaster reputation:
Overall domain/IP standing
Aggregated across all sends
Influences but does not determine placement
Inbox placement:
Where specific messages land
Influenced by reputation
Also influenced by user-specific factors
Can vary by recipient
The gap:
High reputation does not guarantee 100% inbox
Low reputation does not mean 0% inbox
Individual user behavior affects their inbox
Reputation is one input to placement decisions, not the only one.
Good port authority rating helps, but each shipment is also inspected individually.
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