If my main domain has poor reputation, can I switch to a subdomain?
Subdomain as escape from root domain issues:
Partial isolation:
Subdomains have some independence
But may inherit some root domain signals
Not complete escape
Better than new domain because:
Maintains brand connection
Does not look like domain hopping
Easier to manage authentication
Approach:
Set up new subdomain with clean practices
Warm up the subdomain properly
May perform better than damaged root domain
Long-term:
If root domain recovers, subdomain benefits
If subdomain builds strong reputation, may help root
Better integrated solution than abandoning domain
Opening a new division while rehabilitating the main company.
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