How do you document placement issues for reporting?

Effective placement issue documentation:

Timeline: When the issue was first detected, when it peaked, when recovery began.

Affected scope: Which campaigns, segments, and providers were impacted.

Seed test data: Placement percentages over time.

Postmaster data: Reputation and spam rate screenshots.

Engagement metrics: Open and click rates showing impact.

Remediation steps: What was done to address the issue.

Outcome: Recovery status and current state.

Clear documentation helps internal reporting and future troubleshooting.

Keep a detailed ship's log. It helps explain past voyages and guide future ones.