How does regular volume (vs bursts) help maintain sender health?

Regular sending volume creates stable reputation that irregular bursting cannot match:

Predictable patterns tell providers what to expect from your domain. They build models based on your typical behavior and can distinguish normal from anomalous.

Continuous positive signals accumulate over time. Each clean send adds to your reputation. Gaps between bursts allow that reputation to decay.

Throttling avoidance because providers do not need to apply defensive rate limits when volume matches historical patterns.

Engagement stability as recipients develop expectations about when to hear from you, making them more likely to engage consistently.

Burst senders restart the trust-building process with each campaign because providers treat each burst as potentially suspicious.

Regular volume is like maintaining a reliable shipping schedule. Harbor authorities trust the Tuesday vessel because it always arrives on Tuesday. The ship that appears randomly after months away gets inspected thoroughly.