What’s the difference between domain vs IP recovery strategies?

Domain versus IP recovery differences:

IP recovery strategies:

Warm up existing IP with engaged traffic

Can move to new IP as temporary measure

IP reputation rebuilds with volume and engagement

Multiple IPs allow traffic shifting

Domain recovery strategies:

Cannot escape by changing domains easily (brand continuity)

Must rehabilitate existing domain

Subdomains may be affected by root domain

Takes longer, follows brand everywhere

Combined approach:

Address both simultaneously

Use subdomain isolation if available

Focus on domain since IP can change

Domain reputation is the harder problem.

Ship reputation can change with new vessels. Company reputation follows the brand.