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Where to Look First — Postmaster Tools and bounce logs reveal the real reasons for blocks. Check Your Data →

What data sources should I check first? (e.g., bounces, complaints, Postmaster Tools)

Data source priority for diagnosis:

  • 1. Postmaster Tools (Gmail, SNDS)
  • Current reputation status
  • Authentication pass rates
  • Spam rate data
  • 2. Bounce logs
  • Error codes reveal block reasons
  • Pattern changes indicate new problems
  • 3. Complaint data
  • Feedback loop reports
  • Timing and source of complaints
  • 4. Blocklist checks
  • MXToolbox, Spamhaus, Barracuda
  • IP and domain separately
  • 5. Engagement metrics
  • Opens, clicks by provider
  • Changes over time
  • 6. Sending logs
  • Volume changes
  • List composition changes
  • Start with reputation indicators, then dive into specifics.
  • Check the harbor status board first, then inspect the cargo manifest.
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