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Spam Trap Detection — Learn to identify spam trap hits via SNDS and blocklist data Learn More →

How do I know if I've hit a spam trap?

Direct indicators:

  • Microsoft SNDS shows trap hit data
  • Blocklist listing citing trap hits
  • Feedback from postmaster contact

Indirect indicators:

  • Sudden reputation drop without clear cause
  • Blocklist listing after specific campaign
  • Correlation with sending to old or questionable list

Cannot identify specific addresses:

  • Traps are deliberately hidden
  • No one will tell you which addresses
  • Must clean entire suspect segments

Investigation:

  • What list or segment was sent just before issues?
  • Was there a new list source?
  • Were old addresses reactivated?
  • Hitting a trap triggers alarms but does not reveal which cargo caused it.
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