What’s the difference between temporary and permanent blocklisting?
Temporary and permanent blocklisting differ in severity and resolution:
Temporary blocklisting:
Automated response to suspicious behavior. Clears after cooling-off period. May lift automatically with improved behavior. Hours to days duration.
Causes: Volume spike, complaint spike, minor issues.
Permanent blocklisting:
Requires manual review and removal request. Indicates severe or repeated abuse. May require evidence of remediation. Can persist indefinitely without action.
Causes: Serious spam activity, malware distribution, repeated offenses.
Resolution approaches:
Temporary: Wait, reduce sending, improve practices. Permanent: Submit delisting request, provide remediation evidence, follow blocklist procedures.
Temporary is a timeout; permanent is suspension pending appeal. Both require behavior change, but permanent requires active effort to resolve.
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