Policy & Compliance Updates

The "shifting regulations." This section covers how mailbox providers are becoming "enforcers" of the law. They are the ones policing GDPR, CAN-SPAM, and DMARC, not just the government.

11 questions in this topic

What are Gmail’s bulk sender requirements (Feb 2024)? What did Yahoo’s 2024 update introduce? How do new thresholds for complaint and bounce rates affect senders? How are DMARC enforcement requirements evolving? What’s the timeline for global adoption of sender authentication? What is “One-Click Unsubscribe” and why is it now mandatory? How do MBPs verify unsubscribe compliance? How can you test for compliance readiness? What’s the difference between warning and enforcement phases? How can B2B senders adapt to consumer-level compliance rules? What’s next after Gmail/Yahoo’s policy updates?

Questions about Policy & Compliance Updates