How do you analyze bounce patterns for root cause clues?
Bounce pattern analysis:
Categorize by type:
Hard bounces (invalid addresses)
Soft bounces (temporary issues)
Policy bounces (reputation blocks)
Analyze by provider:
Is one provider showing more bounces?
Provider-specific indicates targeted problem
Look for timing patterns:
When did new bounce types appear?
Correlate with sending changes
Read error messages:
Messages often explain the reason
"Policy" or "reputation" indicates behavioral issues
"Blocked" or "blacklisted" indicates listing
Track trends: Increasing bounce rates over time versus sudden spikes indicate different causes.
Cargo rejection notices explain why shipments were refused. Read them carefully.
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