Deliverability & Automation

How "welcome" emails save your reputation. This section explains why a Double Opt-In or a Welcome Series is your best deliverability tool: it proves to providers (like Gmail) that your new users want your mail, generating "positive" signals from Day 1.

11 questions in this topic

How can automation improve sender reputation? How can it damage sender reputation? How do frequency spikes from automation affect reputation? How does engagement quality differ between automated and batch emails? How do triggers influence ISP trust scoring? What happens if automations send to unengaged users? How can automation reduce spam complaints? How can broken logic cause deliverability issues? How does volume consistency in automation help domain health? How do “cold triggers” differ from real-time sends? How can automation masking hide deliverability problems?

Questions about Deliverability & Automation