Recovery Myths & Misunderstandings

Busting the "quick fix" myths. This section debunks dangerous ideas like "I can just buy a new IP" (they're all "cold" or "dirty") or "The blocklist will remove me automatically" (they won't). There is no 'magic' shortcut; only the hard work of rebuilding trust.

11 questions in this topic

Can you fix reputation overnight? Does changing domains instantly solve deliverability issues? Is buying a new IP a guaranteed reset? Does “warming” mean sending to everyone slowly? Can you bribe your way off blocklists? Is Gmail Postmaster reputation the same as inbox placement? Does sending “transactional” content improve deliverability automatically? Does resending to openers fix reputation faster? Can one good campaign undo months of damage? Does using double opt-in make you immune to reputation issues? Can reputation be permanently destroyed?

Questions about Recovery Myths & Misunderstandings