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Spam Traps (Pristine, Recycled, Typo)

The "hidden reefs" of email. Spam traps are decoy mailboxes. Hitting a Pristine trap (a new address) proves you're buying lists. Hitting a Recycled trap (an old, dead address) proves you aren't cleaning your lists. This section maps out these critical dangers.

9 questions in this topic

Questions about Spam Traps (Pristine, Recycled, Typo)

What is a spam trap? What is a pristine spam trap (honeypot)? What is a recycled spam trap? What is a typo spam trap? How do spam traps get on email lists? What happens if I send an email to a spam trap? Which type of spam trap is the most damaging? How can I identify spam traps on my list? How can I avoid hitting spam traps?