Strategy & Mythical “Hacks”

The "Gmail Promotions Tab is bad" myth. This section debunks the most common strategic error, explaining why the Promotions Tab is not the spam folder and is, in fact, a "win" for marketers.

15 questions in this topic

Are “best send times” universal? Is sending more emails the way to win? Can “one great campaign” fix reputation? Does deleting old contacts always help? Do you need to send daily to stay top-of-mind? Does less content mean more inboxing? Is deliverability mostly about luck? Do Gmail filters punish bulk sends automatically? Is inbox placement random? Does “warming” never end? Do inbox placement tools show the full truth? Is Gmail Postmaster reputation everything? Does engagement fix spam traps? Are brand-new domains treated equally? Can you trick filters with fancy wording?

Questions about Strategy & Mythical “Hacks”