004
METRICS & REPORTING
Numbers tell stories. This section explains how to interpret open rates, clicks, bounces, and complaints with wisdom, not panic. You’ll learn how to read the tides of your data and steer toward meaningful insight.
Topics in METRICS & REPORTING
004.001
Open Rates
23 questions
23 questions
004.002
Clicks & Engagement
24 questions
24 questions
004.003
Conversions & Attribution
22 questions
22 questions
004.004
Bounce & Delivery Metrics
20 questions
20 questions
004.005
Complaint & Unsubscribe Metrics
22 questions
22 questions
004.006
Delivery & Inbox Placement Reports
11 questions
11 questions
004.007
Provider & ESP Reporting (Postmaster, SNDS, Webhooks)
10 questions
10 questions
004.008
Engagement Depth & Quality
10 questions
10 questions
004.009
Reporting Tools & Standards
13 questions
13 questions
004.010
Data Integrity & Bias
11 questions
11 questions
004.011
Benchmarks & KPIs
9 questions
9 questions
004.012
Privacy, Compliance & Ethics in Measurement
10 questions
10 questions
004.013
Advanced Analysis & Optimization
10 questions
10 questions